The European market has strong demand for electric bicycles, with sales increase by 40%

During the COVID-19, due to the blockade policy, people’s travel was limited, and more and more consumers began to focus on bicycles; On the other hand, the surge in bicycle sales is also related to government efforts. In order to promote sustainable economic development, European governments are vigorously developing green economies.

In addition, in addition to traditional bicycles, Europeans have also developed a strong interest in electric bicycles. Data shows that sales of electric bicycles in Europe increased by 52% last year.

Regarding this, Manuel Marsilio, the director of Conebi, said: Currently, compared to purchasing traditional transportation, European people will choose more environmentally friendly means of transportation, so electric bicycles are very popular in Europe.

The survey pointed out that locally produced electric bicycles in Europe are more popular in the electric bicycle market, with 3.6 million of the 4.5 million electric bicycles sold being produced in Europe (including the UK).

Currently, there are over 1000 small and medium-sized enterprises in the European bicycle industry, so the demand for bicycle parts in Europe is expected to double from 3 billion euros to 6 billion euros.

In Europe, bicycles have always been one of the best-selling products, and Europeans seem to have a special liking for bicycles. Traveling through the streets and alleys, you will find the presence of bicycles everywhere, among which the Dutch have the deepest love for bicycles.

The survey pointed out that although the Netherlands is not the country with the most bicycles in the world, it is the country with the most bicycles per capita. The population of the Netherlands is 17 million, but the number of bicycles surprisingly reaches 23 million, with 1.1 bicycles per capita.

In short, Europeans have a special interest in bicycles, especially the Dutch. The bicycle parts industry in Europe also has great market potential. We hope that retailers selling bicycle related products can reasonably layout the European market and seize business opportunities.

Post time: Aug-16-2023


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